What is Next for the Ethnic main stream Media

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While much of the US news media have endured shrinking audiences in recent years, segments of the ethnic media have seen significant growth. One industry group has found that the number of Hispanic daily newspapers alone has grown from about 14 in 1990 to more than 40 in 2004. Capitalizing on the expanding Latino market, US English-language companies have been buying up or starting their own ethnic outlets as well – consider NBC’s purchase...
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